My career has been shaped by a pragmatic, hands-on leadership style in technology-driven organisations. I operate where technology, products, people and business meet — helping organisations bring clarity to complex environments and translate ideas into real, measurable outcomes.

With more than two decades in media, professional audio/AV and real-time networked systems, I’ve worked internationally, always respecting local cultures, people and mindsets. Business success depends on understanding context, listening to teams and adapting — not imposing a predefined model.

I thrive in agile, entrepreneurial settings where focus, execution and clear direction matter. Whether guiding product and technology teams, driving organisational change or supporting founders and business owners, my goal is always the same: create value, build trust and enable organisations to move forward with confidence and purpose.